Why your Google Maps rating matters for your business

Rating is not vanity: it influences who calls you, who visits your site and who picks the competitor next door.

• Below 4.0 stars, many users filter you out or pick the next result. Above 4.5 with decent review volume, the profile signals instant trust.
• Review count matters equally: 4.8 with 12 reviews is less convincing than 4.5 with 180.